In 2010 the largest amount of money Shanghai women spent on themselves averages 87000 yuan,174.3 percent of the 10 cities average amount. On clothing,98.9 percent women spent monthly,5191.9 yuan for themselves and 11200 yuan for their families,21.7 percent and 27.4 percent higher respectively than the 10 cities' average. Over 90 percent women bought clothing,cosmetics,beauty services,books and magazines monthly. 73.1 percent women traveled,ranking 3rd among the 10 cities. While 71.7 percent women invested,88.2 percent shopped online,ranking second among the 10 cities. 93.4 percent women are aware of green consumption,4.3 percent higher than the 10 cities' average. In 2011,70.8 percent plan to invest while 77.4 percent want to travel. Their expectations for the governments are: supervising food safety,controlling prices for food and daily necessities,adjusting and controlling housing price,and subsidizing green and low-carbon products.
<<