Women are major force in family consumption,and they are also an important force in social consumption. If we look at women's consumption market,beauty consumption takes up an important part. In China's beauty consumption market which includes clothing,cosmetics,and body fitness and health industries,most enterprises enjoy good reputation with regard to their products and services. The 2010 third quarter national consumption complaints analysis shows 20.5 percent drop of complaints compared with that of 2009. Complaints on shoes and clothes remain on top of the list followed by cosmetics and beauty care services. The improvement has boosted women's consumption confidence. However,there are still incidents violating women consumers' rights and interests. Chinese Consumers' Association will become more active in protecting women consumers' legitimate rights and interests. <<