2010 was the great symbolic year in the history of the development of new media.In 2010，China’s new media emerged three important features from global perspective.

In the global pattern of rapid growth and uneven，China has become a global superpower of new media users.With the emergence of a number of national brands，the China’s new media highlighted Chinese characteristics and national character.In the socialization，development trend of integration，China’s new media increased rich forms and played the role of the mainstream.With the rapid popularization，China’s new media development order and standardization have steadily been growing.