Beijing Road Shopping Street is the landmark and most proud commercial center in the downtown of Guangzhou and also the most mature commercial center with the most profound cultural deposit of the whole Guangzhou Municipality，however，its development space is insufficient，positioning of block function is not clear，and the land utilization efficiency is not high. This paper，via drawing on the successful experience of world-famous streets and from the standpoint of executing the new concept for urban construction，proposes to implement the strategic slogan of creating a “world-famous street”：create an internationally-renowned street，and reshape the image of new Guangzhou by starting from the commercial center of Beijing Road.