In 2010, social opinion events of public health, corporate finance and disasters and accidents frequently occurred; social livelihood, law-related and police concerned events continually triggered. Individual public opinion became a new focal area; the communication timeliness of overall public opinion increased; New media exposure rate was high, whereas the authority of traditional media remained the same. Microblog suddenly emerged; Opinion leaders were increasingly involved in public opinion hot issues; Internet mobilization gradually heated up; The role of Internet in civic expression was more prominent, and "policy making via internet" got more and more attention by government departments. However, the overall performance of social opinion response capacity was still low, which should be strengthened. Social opinion will be in the situation of continually frequent occurrence and complexity. <<