Culture is an essential constituent of the comprehensive national strength of a country，as well as an important source of a nation’s cohesion and creativity.The report to the 17th National Congress of the CPC points out that the great rejuvenation of the Chinese nation will definitely be accompanied by the thriving of Chinese culture.This report makes an overall review on the development status of China’s animation industry in recent years，and gives a systematical demonstration of the animation industry as regard to its innovation in management，forms of communication media and models of business culture.