Rural public cultural service system is considered as an important part of public cultural service system and building new socialist countryside.The paper argues through field research in Hubei that rural public cultural service system still exist some problems，for example，low participation of farmers，short supply and inefficiency of government culture.What’s more，grassroots rural cultural sector faces aging equipment，lacking funds and talents shortage，etc.In view of current situation，the government can take some measure to improve rural service system，such as supporting alternative production subject，promoting institutional separation of provider and producer，establishing incentive and restraint system of “money to support”.