2013年世界经济低速平稳增长,新媒体产业在缓慢的经济增长中显示其强劲的发展态势,在技术升级、市场整合、文化创新等诸多方面呈现一系列新的发展特点和发展趋势。本文以全球新媒体产业发展现状为背景,透视中国新媒体产业在2013年的发展状况,关注其在技术、市场和文化三个方面对社会经济发展产生的突出影响,并在此基础上分析我国新媒体产业存在的问题,建设性地提出新媒体产业未来发展的对策。
<<Though the growth of world economy in 2013 is at a low speed,the new media industry shows its strong development momentum. There are many characteristics and development trends in technology upgrade,market integration,and cultural innovation in the new media industry.On the basis of global new media industry,this paper analyzes the current situation of new media industry in China,by focusing on its prominent effects on the change of technology,market and culture,and on social and economic development . It then analyzes the problem of the new media industry in China and puts forward measures constructively.
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