In this section，we discussed two aspects about large potential demand of real estate market in Guizhou. First，the urban per capita housing area of Guizhou at an intermediate level in china，with a good potential development in the future. The second is the low urbanization rate. We analysis the housing demand and demand structure in the process of urbanization，the result showed that the urbanization led the potential demand for housing was greater than the potential demand of the improvement of housing，rental housing was the main demand led by urbanization. Finally，we put forward the suggestions to perfect housing rental market，and promote the process of urbanization smoothly.