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基于1993～2013年增长，本报告以扩大人民群众文化消费需求和促进城乡、区域共享为目标，检测了2013年全国城乡文化消费需求总量的应有空间：支柱性产业测算为18634。15亿元，消除负相关测算为20684。86亿元，最佳比值测算为22601。95亿元，最小城乡比测算为28976。20亿元，弥合城乡比测算为32393。07亿元，城乡无差距测算为36782。37亿元，地区无差距测算为53194。20亿元，而实际总量仅为12969。37亿元。文化消费需求增长不力导致了文化生产供给增长不足，中国文化产业的发展空间必须从增强“内生动力”中拓展出来，文化产业成为支柱性产业本身并不是目的。在以上分析基础上，本报告测算了至2020年全国文化消费总量增长空间：历年均增值目标为36667。82亿元，支柱性产业目标为48566。07亿元，消除负相关目标为60514。67亿元，最佳比值目标为58915。03亿元，最小城乡比目标为73815。88亿元，弥合城乡比目标为80672。49亿元，城乡无差距目标为95865。65亿元，地区无差距目标为140419。28亿元。
<<Based upon the growth from 1993 to 2013，and aiming at the target of extended demotic cultural consumption demand and advanced sharing between urban and rural areas，and among various regions，measuring to the “due space” of the countrywide total cultural consumption demand in urban and rural areas in 2013 are as follows：1863.415 billion yuan in the valued pillar industry；2068.486 billion yuan in the valued avoiding negative correlation；2260.195 billion yuan in the valued optimal proportion；2897.620 billion yuan in the valued lowest urban-rural ratio；3239.307 billion yuan in the valued closed urban-rural ratio；3678.237 billion yuan in the valued without urban-rural gap，5319.420 billion yuan in the valued without regional gap. But the actual gross is only 1296.937 billion yuan. It is clear at a glance which the growth distance with regard to countrywide cultural consumption demand in urban and rural areas had two dimensions：on the one hand，that consist in the harmonious difference of economic increase and basic people’s livelihood and cultural people’s livelihood enhancement；on the other hand，that consist in the statuesque difference of people’s livelihood and cultural people’s livelihood enhancement between urban and rural areas，and among various regions. It was the low increase of cultural consumption demand that resulted in the short growth of cultural production and supply. The development space of China’s cultural industry must be exploited from boosting “endogenous motivity”. The cultural industry becomes a pillar industry，which in itself is not the goal. Based upon the above analysis，the total growth space of countrywide cultural consumption to 2020 are estimated as follows：3666.782 billion yuan in the target of average added value over the years；4856.607 billion yuan in the target of pillar industry；6051.467 billion yuan in the target of avoiding negative correlation；5891.503 billion yuan in the target of optimal proportion；7381.588 billion yuan in the target of lowest urban-rural ratio；8067.249 billion yuan in the target of closed urban-rural ratio；9586.565 billion yuan in the target without urban-rural gap；14041.928 billion yuan in the target without regional gap.
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