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王伟光
    男,汉族,1950年2月出生,山东海阳人。1967年11月参加工作,1972年11月加入中国共产党,博士研究生学... 详情>>
李 扬
    1951年9月出生,籍贯安徽,1981年、1984年、1989年分别于安徽大学、复旦大学、中国人民大学获经济学学... 详情>>
李培林
    男,山东济南人。博士,研究员,中国社会科学院副院长,中国社会学会副会长,中国社会科学院社会学研究所副所长。《社会... 详情>>

    2014~2015年中国旅游发展 新环境、新常态与新阶段

    摘要

    2014年,中国旅游发展经历了深刻变革:新的纲领性文件得以颁布,行政审批进一步精简,综合改革全面推进;民众出游呈现新的特征,需求旺盛且呈多元化发展,各种消费亮点精彩纷呈;旅游再次成为投资热土,新的龙头企业正在涌现,同业、跨业之间形成新的竞合格局,平台化战略成为竞争趋势;百姓对旅游的新期盼成为旅游业者奋斗的新目标。展望未来,在“科学旅游观”的引领下,中国旅游将以法治化和社会化为两大保障,处理好事业与产业、政府与市场、部门与综合、外延与内涵、中国与世界等五大关系,步入“以理性引导繁荣,以内涵带动外延”的崭新发展阶段。

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    Abstract

    After the adjustment year of 2013,facing the international background of a sluggish recovery of the global economy,the domestic environment of deepening the reforms as well as “new normal” of national economy,China’s tourism development has undergone profound changes in 2014. Specifically,in the policy perspective,new programmatic document has been enacted,administrative examination and approval have been significantly simplified and the comprehensive reform has been fully promoted. In the market perspective,the high demands have been more robust,dynamic and diversified,different kinds of consumptions boom. In the industry perspective,tourism has become a hot spot for investment and new leading enterprises are emerging. The new competition and cooperation within and across the sectors,as well as the platform strategy have become the competitive trend. In the social perspective,tourism becomes a hot topic of consensus and the expectations of tourists set up new targets for the industry. Meanwhile,the practice and innovation of smart tourism,the discussion on national park system,the increasing tourism trade deficit and the tourism development of new world heritage which covers different regions are all highlights of 2014. Looking forward,under the idea of “scientific tourism”,Chinese tourism should be supported by legalization as well as socialization,handling the relationships between common wealth and economic industry,between government and market,between quality improvement and quantity extension properly. China’s tourism will step into a new stage which is featured by “achieving prosperity by rational development and expending quantity through quality improvement”. Tourism will play more important role in the national economy,social development,people’s well-being,foreign exchange and cooperation,as well as the national image.

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    作者简介
    中国社会科学院旅游研究中心:执笔人宋瑞。宋瑞,中国社会科学院旅游研究中心主任、中国社会科学院财经战略研究院副研究员,研究重点为旅游政策、旅游可持续发展、休闲基础理论与公共政策。
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