2014年,洛阳的牡丹文化品牌建设取得了重要突破。突出体现在:牡丹文化节成效突出,牡丹产业发展取得长足进展,牡丹景区建设居于全国领先地位,牡丹文化研究及艺术品创作成果丰富,牡丹对外展出及宣传活动丰富多彩,扩大了洛阳牡丹在国际国内的影响等多个方面。但是洛阳的牡丹品牌建设也存在着牡丹文化研究方面人才缺少、牡丹文化与牡丹产业融合不够、牡丹观赏园文化品位不高等问题。为此,应加大对牡丹文化研究及牡丹文艺创作的扶持力度,加强牡丹园区的改造提升,使洛阳在牡丹种植、观光、科研、文化研究、艺术创作、产品开发等方面均居于全国的中心地位,成为名副其实的牡丹之都。
<<In 2014,outstanding results of the Peony Festival manifested an important breakthrough in Luoyang’s construction of Peony culture brand. The development of Peony industry made considerable progress,the construction of Peony scenic spots was leading in whole country,Peony culture studies and art works were rich,and public display of Peony and publicity activities were various which Luoyang Peony have had more influence at home and abroad. But there were few human resources in Peony culture studies,Peony culture lacked of integration with Peony industry,and ornamental Peony garden had not high cultural taste. Therefore,we should invest more in the support of Peony culture studies and Peony literary and artistic creation,and strengthen the upgrading of Peony garden so that Luoyang Peony can become the core of whole country in cultivation,tourism,scientific research,cultural research,artistic creation,product development and other aspects,and can become a genuine city of Peony.
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