本文对我国出版传媒产业安全的四个因素,即出版传媒产业国内产业环境、出版传媒产业国际竞争力、出版传媒产业经营管理水平和出版传媒产业的产业控制力进行了详细的分析和评价。从我国国内产业环境看,我国出版传媒产业资本效率较高,但融资成本也高,相关产业竞争力有待提高,国内市场需求旺盛,潜力巨大,但也存在结构失衡问题。我国出版传媒产业生产规模大,资源要素丰富,但是在市场影响力方面还有欠缺。在国际竞争力方面,我国出版物国际贸易和版权贸易一直处于逆差状态,国际竞争力不强。不过在产业控制力方面,因为我国出版传媒产业对外资开放的领域有限制,只有印刷和出版物分销领域有外资进入,因此,出版产业外资控制力状况较好。通过相关指标对我国出版传媒产业安全状况进行评价,所得出的结论是,我国出版传媒产业的安全等级为基本安全,即在总体安全的同时,还存在许多安全隐患。
<<In this chapter,the safety condition of publishing and media industry in China is evaluated by 4 indexes-domestic industry environment,international competitiveness,industry management level and control power of industry. From the perspective of China’s domestic industrial environment,the capital efficiency is high,but the cost of financing is also high,and related industry competitiveness needs to be improved. The demand in domestic market is strong,and the potential is huge,but there are also structural imbalances. The production scale of this industry is large,and the resources are rich,but there is still a lack of market influence. From the perspective of international competitiveness,China’s publishing international trade and copyright trade are both in a deficit,and the international competitiveness is not strong. However,in terms of industrial control power,because China’s publishing and media industry is limited in the field of foreign investment,only the printing and distribution of publications are open to foreign investment,the control power is strong. The conclusion is that the security condition of China’s publishing and media industry is in a level of basic security,and there are still many security risks.
<<