:This report makes SWOT analysis on the situations of Guangzhou exhibition industry, states the current development status of Guangzhou exhibition industry and then summarizes the five features of Guangzhou exhibition industry. On this basis, this report holds that Guangzhou should keep optimizing the development environment and improving policy supporting system, talent supporting system and public service system, keep integrating resources, expanding exhibition scale and increasing the strength of investment attraction and information-based construction, and strive to build itself into a famous international business exhibition central city. <<