In recent years，the development of New Media in china has been rapid，and the scale of the media industry has continued to expand，so an appropriate platform system is an urgent need to the whole industry，while Cloud Computing Platform has become the first choice to many media in this Internet Age. Nowadays，it is possible for integration and development of New Media and the Cloud Platform because of the high degree of adaptation between them，but the implement of this media workers’practical creation is not easy. This report covers the related concepts and the framework of the New Media Cloud Platform，with the analysis of several well-established cases in China，to forecast the future of the New Media Cloud Platform.