Due to the withdrawal of state power from rural areas，changes in the form of rural labor organizations，marketization，urbanization and the mass media and other factors，have been given utopian imagination，with the public spirit of the village became the lack of order rules，“the loss of rural communities”. Communication constitutes a community，when different media into the village will form a different rural community culture. In the rapid development of the global Internet，mobile phones and other mobile devices，mobile Internet has begun to enter the village，and gradually embedded into the daily life of the villagers began to profoundly affect the villagers of public exchanges. When Tencent launched the mobile Internet public open platform “for the village” into the field point of this study，the villagers actively participate in the interaction of public platform，the construction of mobile Internet rural communication. The “village” platform based on mobile network provides the space for the villagers to express，so that the rural communication subjectivity return，from the top down “to the village spread” into a strong sense of rural farmers communication. Based on the public platform of “mobile communication”，it broke through the limitation of time and space，formed the “communication square” of cyberspace，and made the social communication “publicized again”；Platform for rural communication and the outside world，“social interaction” provides the possibility.