The average age of women interviewed is 34.2, 61.1 percent or above women holding bachelor's degree. Their monthly income averages 4928.5 yuan. The survey results show women have top three criteria for selecting a marriage partner: responsible, filial to parents and love constant. The most worth having are in the following order: a happy family, healthy body and mind, lovely kids, satisfactory income, self-possession and beautiful love/marriage. The top five qualities representing women's beauty are: self-confidence, self-respect, self-independence, a heart full of love and in good taste. The survey findings challenge the traditional gender role and division. 55 percent women consider their career is as important as their family, and 10.7 percent women say their career is more important than their family. 71.9 percent women care about their appearance and image, 48.4 percent women say their appearance and image will affect their fate, while 80.4 percent women agree improving one's self image and quality will make one more confident. The family is no longer the only life choice; 42.3 percent women want to pursue a colorful life and 23.1 percent women want to realize their dream or accomplish their career goal. The conclusion is women's gender and social value awareness is on the rise and their view on love and marriage has also changed. Women's self-awareness gradually develops thanks to education which has played an important role in changing women's value system.
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