With the change of global pattern，there is an increase of China-relevant news topics arising in the global communication，which puts forward a new challenge to China. Such as The Belt and Road，G20 Hangzhou summit，South China Sea Arbitration，3rd World Internet Conference，Rio De janeiro Olympic Games，all these news topics make an improvement of shaping China image in the world. It is also suggested that，to improve the self-global influence，China should bring forth new ideas in international arena promote the soft power in the global internet communication.